Traduction de «advertising and promotion agency » (Anglais → Français) :

26. Recalls that strong, professional and independent media and internet provision are an indispensable element of a democratic system; to this end, welcomes the adoption of the Strategy of Public Information System Development and its Action Plan and the planned withdrawal of the state from any media ownership; welcomes the fact that the Strategy respects the constitutional rights regarding minority language media; is concerned, however, about attempts to control and interfere in the media sector and calls on the authorities to ensure its independence from political pressures and other influence; calls upon the Serbian Government to ensure freedom and independence of the media in line with EU standards; is concerned that a criminal la ...[+++]w was introduced barring public comment in the media on judicial proceedings and verdicts; is concerned about threats directed against Serbian journalists, and calls for their thorough investigation in order to provide the journalists with a safe environment to conduct their work effectively and without the necessity of self-censorship; underlines the need to take steps against the concentration of media ownership and lack of transparency in the media as well as to ensure equal access to the advertising market, including the disbursement of public funds spent on advertising and promotion; calls on journalists to respect the Code of Ethics; notes that the level of internet access remains low, recognises the importance of the internet in media freedom and urges the authorities to maximise their efforts in this field;

21. Condemns the frequency and the intensity of television campaigns designed to advertise and promote foodstuffs targeted exclusively at children, and stresses that such commercial practices do not encourage healthy eating habits and should therefore be managed at EU level through the revision of the Television without Frontiers Directive; calls for EU-wide controls to restrict TV advertising of foods high in fat, sugar and salt to children at the times when they are watching TV in large numbers; stresses furth ...[+++]ermore that there is strong evidence that TV advertising influences short-term consumption patterns of children aged between 2 and 11 years, but considers all the same that the individual responsibility of parents comes into play, since the final decision to purchase lies with them; however, notes that surveys show that a majority of parents want clear restrictions on the promotion of unhealthy foods to children;

23. Condemns the frequency and the intensity of television campaigns designed to advertise and promote foodstuffs targeted exclusively at children, and stresses that such commercial practices do not encourage healthy eating habits and should therefore be managed at EU level through the revision of the 'Television without Frontiers' Directive ; stresses furthermore that there is clear evidence that TV advertising influences short-term consumption patterns of children aged between 2 and 11 year ...[+++]s, but considers at the same time that the individual responsibility of parents comes into play, since the final decision to purchase lies with them; however, notes that surveys show that a majority of parents want clear restrictions on the promotion of unhealthy foods to children;

23. Condemns the frequency and the intensity of television campaigns designed to advertise and promote foodstuffs targeted exclusively at children, and stresses that such commercial practices do not encourage healthy eating habits and should therefore be managed at EU level through the revision of the 'Television without Frontiers' Directive ; stresses furthermore that there is clear evidence that TV advertising influences short-term consumption patterns of children aged between 2 and 11 year ...[+++]s, but considers at the same time that the individual responsibility of parents comes into play, since the final decision to purchase lies with them; however, notes that surveys show that a majority of parents want clear restrictions on the promotion of unhealthy foods to children;

It avoids overlap with the advertising and promotional activities of businesses in the sectors and of public authorities.

The purpose of this Recommendation is to extend the consumer information measures provided for in Directive 1999/94/EC to all promotional material used in marketing, advertising and promoting vehicles as covered by that Directive, whether the media be magnetic, optical or electronic, including Internet sites.