Traduction de «Own-label product » (Anglais → Français) :

own-brand product | own-label product | private label product

private brand [ private label | store brand | own brand | own label | retailer brand | house brand ]

private label | own brand | own label

own label clothing

quality label [ quality mark | standards certificate | Product quality(STW) ]

private brand | distributor's brand | distribution brand | private label | store brand | house brand | middleman's brand | own brand | distributor's brand name | retailer's brand name

In the case of a unit involved in the preparation for its own account or for account of a third party, and including in particular units involved in packaging and/or re-packaging of such products or units involved in labelling and/or re-labelling of such products, the full description of the unit referred to in Article 63(1)(a) shall show the facilities used for the reception, the processing, packaging, labelling and storage of agricultural products before and after the operations concerning them, as well as the procedures for the transport of the products.

Points out that while private, own-brand labelled products can bring increased value, choice and ‘fair trade’ products to consumers, they also represent a strategic issue in the medium- and long-term, as they introduce a horizontal dimension to competition in respect of industrial brands that had never previously been a factor and that can give an unfair and anti-competitive position to retailers, who become both customer and competitor; draws attention to the existence of a ‘risk threshold’ beyond which the market penetration of own brands in a given category of product could turn the current positive effects of own brands into negativ ...[+++]e effects, and provide a disincentive as regards the innovative efforts of many companies; insists, therefore, that the issue of private own-brands requires particular attention from the Commission and competition authorities, specifically with regard to the need to assess the potential long-term consequences for the supply chain and the position of farmers within it, while bearing in mind that consumer habits in Member States vary.

27. Believes that the EU’s information and promotion policy for European products should be given its own label with which to identify such products inside and outside the EU;

27. Believes that the EU’s information and promotion policy for European products should be given its own label with which to identify such products inside and outside the EU;