Traduction de «film publicitaire et didactique » (Français → Anglais) :

advertising-cum-instructional film

NAFTA and CCFTA Temporary Admission of Commercial Samples and Advertising Films (Tariff Items Nos. 9823.70.00 and 9823.80.00) Regulations [ NAFTA Commercial Samples and Advertising Films (Tariff Items 9823.70.00 and 9823.80.00) Regulations | Commercial Samples (United States Tariff) Regulations ]

run commercials

TV film producer

education film show

It has led to broader audiences, but it has also impacted advertising revenue and made the licensing and enforcement of the rights in these publications increasingly difficult.The Commission proposes to introduce a new related right for publishers, similar to the right that already exists under EU law for film producers, record (phonogram) producers and other players in the creative industries like broadcasters.

37. Stresses that, since the advertising of consumer goods is associated directly with the press, radio and television media, of which it is an inseparable component, and indirectly with the film industry and television series in the form of product placement, it follows that reliable advertising and the promotion of healthy role models may have a positive influence on society's perceptions of issues such as gender roles and the human body image and normality; encourages advertisers to be more constructive in their advertisements, in order to promote the positive role of women and men in society, at work, in the fami ...[+++]ly and in public life;

37. Stresses that, since the advertising of consumer goods is associated directly with the press, radio and television media, of which it is an inseparable component, and indirectly with the film industry and television series in the form of product placement, it follows that reliable advertising and the promotion of healthy role models may have a positive influence on society’s perceptions of issues such as gender roles and the human body image and normality; encourages advertisers to be more constructive in their advertisements, in order to promote the positive role of women and men in society, at work, in the fami ...[+++]ly and in public life;

This Directive is intended to safeguard the specific character of European television, where advertising is preferably inserted between programmes, and therefore limits possible interruptions to cinematographic works and films made for television as well as interruptions to some categories of programmes that need specific protection.